With the improvement of living standards, people's dietary habits are also changing, and their requirements for diet are also paying more attention to nutrition and health. Especially for some young people, on the basis of nutrition and health, they also pay more attention to the calories and sugar content of the food itself.

The girl by the stream is known for her combination of brushed yogurt and fruit, which is nutritious, healthy, low sugar, and low calorie. It is also in line with people's current food requirements. This led to the girl by the stream drawing silk yogurt and fruit salvage quickly gaining the love and pursuit of consumers once it was launched in Chengdu, and also attracting many entrepreneurs to come and cooperate. If taste and nutrition are the secrets of the popularity of girls by the stream, then the secret of their rapid development must be attributed to a complete supply chain system.

According to the person in charge of the girl by the river, the development positioning of the girl by the river is to create a national scale professional chain brand called "Fruit Harvest". A good product is the competitiveness of a brand, but what truly determines a brand's profit margin and vitality is the supply chain. A professional and comprehensive supply chain system can not only enhance the brand's competitive advantage, but also better empower partners. Therefore, from the beginning of self preparation, the girl by the stream paid great attention to the selection of the supply chain. Since the first store, we have established a warehouse and distribution cooperation with a professional supply chain team, Shuhai Supply Chain. With the deepening of cooperation, it has gradually shifted to a procurement agency and full custody cooperation model.

The girl by the river relies on the modern cold chain logistics center, food factory, vegetable and fruit processing center and other bases throughout the country, with a daily throughput of over a thousand tons. She supports 365 days, 24 hours a year, 24/7 delivery, and can maximize the demand for expanding stores nationwide.

In addition, the warehouse distribution center implements multi temperature warehouse management (-18 ° C, 1-4 ° C, room temperature), graded management of food and supplies usage, first in, first out basic management, food preservation management, etc., which can minimize product loss to the greatest extent. The difference rate of daily distribution, dismantling and other business guarantees is also within a controllable range, effectively supporting low inventory in stores and ensuring food storage safety. The inventory turnover is running smoothly, with an average inventory turnover of 3 days for fresh products. This also ensures that the raw materials from the headquarters are still fresh enough to reach stores in various cities, ensuring the quality and flavor uniformity of store products.

As the number of Xibian Girls' cooperative stores increases, Xibian Girls have also upgraded their supply chain system. On the basis of the original supply chain, they have also established sub warehouses based on the regional distribution of cooperative stores, which can cover cooperative stores across the country, making the logistics and transportation system more specialized, complete, and efficient. The construction and use of a sub warehouse distribution center not only reduces the cost of goods transportation, but also improves efficiency. The raw materials are also fresher, further ensuring the taste and quality of products from various stores of the girl by the stream, providing guarantee for the continuous and rapid development of the brand.

Unstable prices, untimely delivery, uneven quality, and frequent procurement risks are all fatal factors for the fruit salvage brand chain. Therefore, if the fruit salvage brand wants to remain invincible, it is necessary to control the supply chain and use it to promote the differentiated development of its own brand. The comprehensive upgrade of the supply chain for girls by the stream has perfectly solved the above-mentioned problems. The development and expansion of the store by the stream girl has not stopped. At present, in addition to the already built warehousing and distribution centers, sub warehouses in Shenyang, Nanjing and other places are also being prepared. We believe that with the further improvement of the supply chain system for Xibian Girls, the brand's professionalism will also be further highlighted, and more partners will benefit from this. We also believe that more insightful people will join Xibian Girls and join the huge market of starting businesses with brushed yogurt and fruit.